Dive Brief: Omincom’s media services division Omnicom Media Group (OMG) will be the first agency to integrate with the NBCUniversal Audience Insight Hub, per details emailed to Marketing Dive. The Audience Insight Hub is NBCU’s proprietary data clean room environment that seeks to provide interoperability between the media company and […]
agency
Accenture Interactive again bets on agency heavyweights to boost creative expertise
Dive Brief: Accenture Interactive appointed Nick Law as its global lead for design and creative tech and promoted Sarah Thompson, who is now the global lead for communications and content, per details emailed to Marketing Dive. Law, formerly of Apple, Publicis and R/GA, will be responsible for Accenture Interactive’s service […]
Agency M&A outlook: Change is coming
With consumers rethinking their priorities, employees rethinking their jobs and marketers rethinking their rosters, it should naturally follow that agencies will be rethinking the ways they do business, and with whom. In the months ahead, this is likely to lead to a number of acqui-hires by agencies, mid-sized shops looking […]
Why agency account reviews are set to continue their rapid pace in 2022
Last year was full of headline-grabbing account reviews and consolidations, as blue-chip brands such as Coca-Cola, Facebook/Meta and Unilever shifted billions of dollars in business to new agencies or consolidated accounts at existing roster agencies. As 2022 gets underway, there is no reason to think the pace will slow. Already […]
Galbato Law Agency
Nicaragua’s legal system is also a mix of the English Common Law and Civil Law. Most of the witnesses would have given evidence within the investigation part and such proof might be contained within the dossier underneath the form of police stories. In the identical method, the accused would have […]
World Monetary Group Insurance Agency
As a finance major at VSB, you will be taught finance concept alongside of technology, quantitative strategies and communication, whereas additionally developing an understanding of world and ethical points. A minor will supplement any business degree by offering larger financial acumen and significant pondering expertise that enable you to add […]
Report: Nike drops digital media agency Razorfish
Dive Brief: Nike has dropped its digital media agency, Publicis Groupe’s Razorfish, according to a report in MediaPost citing sources close to the situation. The athletic gear brand is not looking for a new partner and could instead be building its own in-house agency, according to the report. The brand […]
59% of ad agency employees working longer during pandemic, study says
Dive Brief: More than half (59%) of employees at advertising and marketing agencies said they were working longer hours as the coronavirus pandemic led many cities and states to issue stay-at-home orders, per a study that professional social network Fishbowl shared with Marketing Dive. The percentage was slightly higher than […]
Care staff and supply teachers without income as agency workers slip through furlough net
Hundreds of thousands of agency workers who are paid via umbrella companies have been without incomes for seven weeks, due to confusion about how much furlough pay they can receive under the Government’s Coronavirus Job Retention Scheme. Around 625,000 contractors including carers, builders and supply teachers work via umbrella companies, allowing […]
GroupM shuts down retail specialist agency Triad
Dive Brief: WPP’s GroupM has shuttered its retail media agency Triad, according to a report in MediaPost. GroupM attributed the shutdown of the Florida-based agency to the changing retail landscape and the coronavirus pandemic’s impact on the economy. Triad will wind down its operations over the next few months. The […]