Brief: Ford Motor Company plans to run an eight-part podcast about the history of its Bronco sport-utility vehicle, which the automaker is bringing back after a 24-year hiatus. “Bring Back Bronco” will appear on Apple Podcasts, Google Podcasts, Spotify, Stitcher, and Ford’s website, among other platforms, on Aug. 10, per an announcement shared […]
Bronco
Ford’s Bronco lineup returns with custom video play across Disney networks
Dive Brief: Ford Motor Company is working with Disney on what the automaker describes as the first prime-time product reveal leveraging the media company’s cable, digital and streaming networks. Ford will introduce its Bronco lineup of SUVs during the first commercial break on ABC, ESPN and National Geographic after 8 […]