British business needs to put its money where its mouth is or prepare for a social reckoning

These knee-jerk responses must be avoided this time round. Business owners, investors and executives have to understand and accept that everything they thought they knew about coping with a recession no longer applies. Society is unlikely to look kindly upon such behaviour.

The most important question we face is how to try to keep people in work. Redundancy can never be entirely avoided in a dynamic economy. But it should always be a last resort, rather than, as it has been too often in the past, a first response.

Preserving jobs wherever possible makes economic and social sense. Furthermore, there

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Marketers must adapt to change, the only certainty for global business this decade

The following is a guest post from Bob Feldman​, vice chair of global consultancy ICF Next. Opinions are the author’s own.

The old business maxim that “change is the only constant” has taken on new meaning in the age of digital transformation and, now, social distancing. Entrepreneurs and business strategists talk ad nauseam​ of disruption. But what if the velocity of change is so fierce that it calls the very definition of disruption into question? Perhaps it’s time to update that classic maxim to reflect present innovation realities and prepare for a new decade of technology-driven marketing —

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Japanese say COVID-19 support for business is lacking: survey

TOKYO — The Japanese government is not giving companies the support they need to endure the coronavirus-induced downturn, according to a recent survey by public relations company Kekst-CNC.

Only 13% of respondents said the government is giving sufficient backing to business, while 58% replied it was not enough. Even so, 60% said they would rather see Japan focus on limiting the spread of the coronavirus, instead of avoiding a recession with a premature economic reopening.

The survey of 1,000 adults each in the U.S., the U.K., Germany, Sweden and Japan was conducted April 27-May 1.

The survey also recorded unusually

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China proposes fast-track entry for Japanese business travelers

BEIJING — China has approached Japan about reviving business travel between the two countries, Nikkei has learned.

China has suggested that it will allow certain individuals to enter the country if these travelers first test negative for the coronavirus and meet other conditions.

China has agreed to a similar arrangement with South Korea and is negotiating with Singapore in the same regard.

Earlier this month, China and South Korea agreed to ease border controls, with cities like Shanghai, Tianjin, and Chongqing accepting business travelers from South Korea who first pass a mandatory health screening, including a PCR test.

The countries

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