The following is a guest post from Robert Passikoff, founder and president of Brand Keys. Opinions are the author’s own. For marketers, consumer expectations are one of the most critical marketing components to address. Expectations represent the hopes and dreams consumers hold for their category “ideal.” Expectations manifest themselves in […]
expectations
HSBC’s first-quarter profit tumbles 48%, missing expectations
HONG KONG — HSBC Holdings on Tuesday posted a 48% fall in first-quarter pretax profit, as the funds it set aside for loan losses surged in anticipation of coronavirus-induced defaults. The bank, which draws 95% of its profit from Asia, reported pretax profit of $3.23 billion in the three months […]