Dive Brief: Omincom’s media services division Omnicom Media Group (OMG) will be the first agency to integrate with the NBCUniversal Audience Insight Hub, per details emailed to Marketing Dive. The Audience Insight Hub is NBCU’s proprietary data clean room environment that seeks to provide interoperability between the media company and […]
Omnicom
Omnicom acquires digital transformation firm to boost consultancy
Dive Brief: Omnicom Group acquired digital experience consultancy TA Digital to expand its digital transformation, content management, commerce and customer experience capabilities, according to a press release. San Francisco-based TA Digital specializes in design, delivery and implementation of customer experience, content management and commerce solutions for enterprise clients. It is […]