NBC spoofs its own ad pitch with ’30 Rock’ primetime special
Along with the other major TV networks, NBC canceled its annual spring presentation to potential advertisers, known as the upfronts,...
Month: July 2020
EBay readies test of ‘floating slots’ for promoted listings in search results
Dive Brief: EBay unified organic search results with promoted listings in the first step toward showing the sponsored listings in...
Old Spice embraces shaggy quarantine hair with humorous videos, influencers
Dive Brief: Old Spice launched a humorous new campaign to promote its line of men's hair styling products that embraces...
Campaign Trail: Audible responds to canceled summer trips with dreamy airline ads
Campaign Trail is our analysis of some of the best and worst new creative efforts from the marketing world. View...
Property sales plunged to lowest level recorded over lockdown
The June uptick was led by the English market, which saw a 53pc jump in transactions between since May. The...
Britain’s debt mountain will look more ominous if we keep trashing our institutions
Plunging debt interest costs will allow Chancellor Rishi Sunak to sell more than £500bn of gilts in the current financial...
Prices for holiday childcare could triple this summer as parents called back to work
She added that most of the people in this situation contacting the charity for help were mothers. Women typically earn...
Second wave could spell disaster for oil prices
While the oil shocks of April now seem a distant memory, there is mounting evidence that a second wave of...
how to make the most of your capital gains
In Tax Hacks, our columnist Mike Warburton – previously a tax director with accountants Grant Thornton – brings you his...
The $150bn technology company you have never heard of
He is known for his lavish parties and eccentric tastes. In the past Jack Ma, the 55 year-old billionaire founder...
