NBCU’s Syfy channel to host shoppable TV special
Dive Brief: Science-fiction network Syfy will air an interactive TV special using the NBCUniversal Checkout tool, a technology that allows media...
Linda J. Dodson
Burger King celebrates Christmas in July in new campaign
Dive Brief: Burger King is running a new multichannel campaign to celebrate "Christmas in July" that aims to bring goodwill...
Unilever to invest heavily in marketing, brand innovation after keeping ‘powder dry’ amid pandemic
Dive Brief: Unilever expects to put "significant investment" toward brand campaigns and innovations tailored to the coronavirus pandemic in the...
Ball Park hot dogs’ social media push helps out-of-work stadium vendors
Dive Brief: Ball Park hot dogs launched a social media campaign to help support baseball stadium vendors who are out...
City watchdog launches revamped version of much-criticised financial register
The City watchdog has launched a revamped version of its heavily-criticised register of financial firms and individuals. The Financial Conduct...
What gets you through market challenges? Your brand.
In an uncertain market, the strength of your brand can be what makes or breaks your business. Amid today's economic...
HP eyes WFH creatives with 1st global campaign for Z computers
Dive Brief: HP kicked off its first global brand campaign for its Z by HP line of high-powered computers, targeting...
Trade groups warn of Brexit paperwork pile-up
Trade groups have warned over a crippling shortage of customs agents as they brace for a deluge of Brexit paperwork...
‘We can win at being best of British and have a rightful place in streaming’
While it will take time before BritBox’s success can judged, Sakaan’s leadership is already attracting praise. Tony Hall, the BBC’s...
Why now is the time to invest in Germany
Zoom in a bit further and the Dax is actually starting to pull away. It has risen 13pc since the...
