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The Unseen Power of Content Marketing: How to Make Your Brand Irresistible Chiquita lets Spotify users unlock playlists, branded prizes
Brief: Chiquita put scannable Spotify codes on its iconic blue banana stickers to let customers hear playlists and five remixes...
How to withstand ad fraud in the CTV environment
The following is a guest post from Anna Kuzmenko, COO at Fiksu DSP. Opinions are the author's own. Lockdowns caused...
Burger King links TV ad with QR code to offer up free Whoppers
Brief: Burger King in the past week launched two offers for people who are stuck at home during the coronavirus...
Miller High Life helps couples get married at home
Dive Brief: Miller High Life is running a contest for couples whose weddings have been disrupted by the coronavirus, according...
Coronavirus latest: China film industry braces for $4bn loss
The Nikkei Asian Review is tracking the spread of the new coronavirus that originated in the central Chinese city of...
Younger workers will be scarred by the coronavirus crisis
The chances of furlough-induced hysteresis are slim however, and the alternatives - mass layoffs as seen already this week from...
New York voices: Virus-wracked city split on safety versus liberty
NEW YORK -- Tony, the owner of a wine shop and Italian restaurant in New York's Long Island City, thinks...
Markets are in ‘bull’ mode but investors must avoid the traps set by this phony optimism
The British stock market has returned to “bull” territory as money flows back into shares but investors must not get too...
Singapore and Japan jobless rates show coronavirus pain setting in
SINGAPORE -- Asian unemployment statistics have begun to show the damage from the coronavirus pandemic, with forecasters expecting job losses...
Golden Week tests Japan’s loose ‘stay home’ request
TOKYO -- Japan's annual Golden Week spring holiday season usually sends some 25 million people traveling across the country and...