How to recapitalise firms that can’t repay Covid loans
First and foremost, viable but highly indebted SMEs across the UK must have an option to reduce their overall debt...
Linda J. Dodson
why it’s worth understanding obscure terms such as enterprise value
Last week we attempted to explain some of the common terms in use when firms report results or when analysts or...
Labour’s right, Boris needs to stump up a few more billion for Britain’s parents
Money & Daddy is a weekly column about parental finances, published on Wednesday mornings. Got a topic or problem you...
Wall Street Journal staff hit out at their own opinion pages
Hundreds of journalists at the Rupert Murdoch-owned Wall Street Journal have mounted an attack on their own newspaper’s opinion pages,...
TNT teams with iconic NYC businesses to promote ‘The Alienist’
Dive Brief: TNT is partnering with a number of iconic businesses in New York City to promote the second season...
Mtn Dew creates stimulus package to support hunting and fishing
Dive Brief: PepsiCo's Mountain Dew brand debuted a new campaign and sweepstakes on July 15 to support consumers embracing the...
NBC spoofs its own ad pitch with ’30 Rock’ primetime special
Along with the other major TV networks, NBC canceled its annual spring presentation to potential advertisers, known as the upfronts,...
EBay readies test of ‘floating slots’ for promoted listings in search results
Dive Brief: EBay unified organic search results with promoted listings in the first step toward showing the sponsored listings in...
Old Spice embraces shaggy quarantine hair with humorous videos, influencers
Dive Brief: Old Spice launched a humorous new campaign to promote its line of men's hair styling products that embraces...
Campaign Trail: Audible responds to canceled summer trips with dreamy airline ads
Campaign Trail is our analysis of some of the best and worst new creative efforts from the marketing world. View...
