Private equity giants go into battle for Asda
Two industry veterans are poised for battle as they lead rival bids for grocer Asda in a £6.5bn deal. Rob Templeman,...
Day: August 20, 2020
Untuckit responds to skeptical tweets in ads designed to convert new customers
Dive Brief: Apparel brand Untuckit recently launched a new marketing campaign built around founder Chris Riccobono's responses to real tweets...
Stella Artois brings five-star hotel service to homebodies
Dive Brief: Anheuser-Busch beer brand Stella Artois has created a virtual Hotel Artois at Home experience to bring housebound consumers...
Corona taps Snoop Dogg for first campaign unifying family of brands
Dive Brief: Constellation Brands' Corona beer label has tapped rap icon Snoop Dogg for its "La Vida Más Fina" campaign,...
Australia to stay closed until mid-2021 as Qantas sinks to huge loss
The boss of Qantas is not expecting international travel to and from Australia to restart until mid-2021 after the airline...
DTC brand’s new CMO thinks eco-friendly is the next big thing for CPGs
COVID-19 has forced numerous marketers to scale back or scuttle their plans this year, but for Lilian Tomovich, 2020 has...
Britain is about to be sucked into a catastrophic economic doom loop
Yes, it was possible to finance a lot more infrastructure investment through borrowing than previously thought thanks to ultra-low gilt...
Five charts that show why the global recovery is far from secure
It’s not been hard to quantify the economic devastation caused by Covid-19. Across the globe, gauges of activity, demand and...
America’s soaring stock market underlines the need to buy British
There are risks to the foundations of the S&P 500’s current record run – and British stocks either do not...
Why Apple hit $2 trillion in the middle of an economic catastrophe
“The one thing about this crisis we've learned is while it might create short term damage for these companies, it...
