Generation Alpha: Who are they?
The following is a guest post by Jennifer Mandeville, director of media strategy at Merkle. Opinions are the authors' own....
Month: March 2022
The True SEO Value
At present, even the sphere of dentistry is rich in artistic entrepreneurs who actively create and introduce items and services...
Ukraine war tests whether marketers can address crisis meaningfully
UPDATE: March 4, 2022: This story has been updated to include information about WPP's intentions to wind down operations in Russia,...
Crypto.com transports Snapchat users to LeBron James’ childhood bedroom
Dive Brief: Snapchat is releasing a new lens that allows users to enter LeBron James' childhood bedroom, a nod to...
AB InBev’s Estrella Jalisco will pay someone to quit their job
Dive Brief: Mexican beer brand Estrella Jalisco unveiled a new campaign that challenges young people, especially first-generation Mexican-Americans, to live...
Inside Disney’s ambitious bets on measurement, data and programmatic
At its second annual Tech & Data Showcase on March 3, Disney Advertising laid out an ambitious plan that spans...
How publisher pushback on Google’s AMP impacts marketers
More publishers are looking to drop a Google technology that had been touted as a way to speed up downloads...
Atlanta SEARCH ENGINE OPTIMISATION Firm
What is SEARCH ENGINE OPTIMISATION advertising and marketing? With just a few clicks you may access the GEICO Insurance Company...
Nordstrom plots ad expansion as retail media network generates $40M
Dive Brief: Nordstrom is broadening its advertising ambitions with the Nordstrom Media Network, a retail media offering the company has...
American Eagle debuts on Roblox with inclusive club showcasing spring apparel
Dive Brief: American Eagle will make its Roblox debut to promote a spring "Members Always" collection that draws on vintage...
