You are a business owner or person in charge of getting the word out about a product or service. The landscape on which you can paint your message is vast with many hills, bridges and pitfalls. It is the pitfalls you are looking out for. Chances are you want to […]
Month: June 2024
How Does Expense Management Software Help Control Travel Costs?
This software aids in the management of all employee expenses, such as taking out corporate meals to take a client out to dinner, or taking an early Morning flight to get to work. With so many companies having employees travel daily, there is enough waste in travel without adding even […]
Creating the Perfect Advertising Headline
My background begins with a degree in advertising, running my own ad agency, followed by 25 years as an advertising consultant for the Yellow Pages. During those 35 years, I believe that I’ve learned a thing or two or three about what makes a successful ad campaign. I even wrote […]
What is Strategic Human Resource Management?
In Human Resource (HR) and management circles nowadays there is much talk about Strategic Human Resource Management and many expensive books can be seen on the shelves of bookshops. But what exactly is SHRM (Strategic Human Resource Development), what are its key features and how does it differ from traditional […]
Sample Business Plan Outline
If you are looking for a partner, funding, angle investor or venture capital you will be asked for a business plan. Even if you are not in need of capital in the formation of your new business endeavor you will still be glad you prepared a business plan to help […]
Advertising Outdoors – Is It Really A Breath Of Fresh Air For Advertising Buyers
When you think of Outdoor Advertising campaigns, billboards are probably the first outdoor style that comes to mind. Up to the late 1990s, the only Outdoor Adverts you saw was from alcohol and tobacco companies, along with the larger restaurant chains. Back then it was all about roadside ads on […]
Artist Branding in the Music Business
Music branding has become more and more popular as a topic amongst not only the hierarchy of the music industry but the average artist and independent companies. Artists are slowly beginning to realise the power of their own name and how they can generate not only another revenue stream, but […]
What Colors To Wear To A Job Interview
We all know that dressing professionally for a job interview can leave a good first impression with the employer, but what about the color of your attire? Have you ever wondered why doctors wear white or police officers wear blue? Or why black represents power and red implies passion? Different […]
Introducing the Human Resource Management System
Do you feel that, as your business grows, you are needed to keep track of more and more information? Well, that is the truth that will never go away. After all, the more things you have to handle, the more effort and people you will need. There is no other […]
Increased Production Leverage With Agriculture Machinery for Your Farm
Agriculture machinery is a term used to refer to all equipments, tools and machines that are used to aide production on the farm. It is amazing that in the whole of the United States, a mere 2% of the total population is able to feed the rest of the 98% […]