By the numbers: Super Bowl LVI
68 ads shown* 56 unique advertisers 44 minutes of national ad air time* $6.5M price per 30-second ad *Number excludes...
Day: February 17, 2022
Trade Desk cuts out middlemen like Google with direct access to premium ad inventory
Dive Brief: The Trade Desk is introducing a new product that aims to provide advertisers with more direct access to...
Super Bowl LVI ads stick to old scripts as digital innovations prove divisive
Following a muted big game in 2021, Super Bowl LVI felt like a comeback for television's most-watched event. On-field play...
What Is SEO Advertising And How Does It Work?
In case you are bringing your brick and mortar store online or planning to launch an eCommerce retailer, having a...
