Coca-Cola encourages shared meals in 1st ad since pandemic pause
Dive Brief: Coca-Cola debuted its first new advertisement since the pandemic started, shining a spotlight on socially distanced meals around...
pandemic
This pandemic could be the making of the big four supermarkets
Even Argos has spluttered back to life, a sure sign that we are living in unique times. The takeover of...
Pandemic pitches broadcast television into Groundhog Day
The weirdest show on TV came to an end this week after little more than three months on air. Despite...
Marketers invested in digital tools were quicker to pivot when pandemic hit, study says
Dive Brief: Half of marketers found that previous investments in marketing innovation and automation helped them quickly pivot as the...
Pandemic personas include careful optimists and remiss pessimists, study says
Dive Brief: AnalyticsIQ identified four pandemic personas — on guard cynics, careful optimists, remiss pessimists and lax dreamers — in...
Crisis management: How two DTC brands found success in the midst of a pandemic
Knix's swimwear launch wasn't supposed to go this way. The brand, which started out selling leakproof underwear, had grand plans...
Saudia Arabia builds stake in BT as part of pandemic bargain hunt
Chief executive Philip Jansen has been attempting to engineer a shift in the company’s core shareholders away from its traditional...
Oyo chief confident of weathering pandemic despite 50% revenue drop
TOKYO --- The founder of Oyo Hotels and Homes, one of India's fastest-growing startups, is confident that the budget hotel chain...
Vietnam speeds up big projects to heal economy from pandemic
HANOI -- Vietnam has approved its biggest commercial project this year, as the government seeks to maintain a record pace of public...
‘Ambidextrous’ glassmaker AGC deftly juggles in pandemic slump
TOKYO -- The contrast could not be starker. Dominant in its field, one company draws on its long track record...
