Victoria’s Secret’s Pink introduces XXL swimwear with the help of a TikTok star
Dive Brief: TikTok star and curve model Remi Bader has signed on as a brand ambassador and size consultant to...
Day: February 23, 2022
Walmart’s ad business hits $2B as automation plays larger role
Dive Brief: Walmart's advertising business generated $2.1 billion in revenue last year as the big-box retailer expanded its marketing technology...
Coke lifts off new innovation platform with ‘space-flavored’ Starlight cola
Dive Brief: Coca-Cola announced a new Coca-Cola Creations initiative that will see the soft drink marketer introduce limited-edition experimental flavors...
Pepsi’s Super Bowl halftime show app reflects interest in second-screen experiences
Pepsi on Sunday night offered an immersive mobile experience to sports and music fans by livestreaming its star-studded Super Bowl...
