Day: July 7, 2020

Deutsche Bank fined $150m for ignoring suspicious Epstein payments

Deutsche Bank allowed billionaire paedophile Jeffrey Epstein to make a string of suspicious payments to women without proper checks, a damning investigation has found.

The German lender failed to step in when Mr Epstein was wiring money to co-conspirators, Russian models and women “with Eastern European surnames”, the New York Department of Financial Services (DFS) said. He also paid for women’s school tuition, hotels and rent.

Rather than carrying out detailed scrutiny, the DFS said that compliance workers used internet searches to check that the women paid by Epstein were over 18.

Deutsche has now agreed to pay a $150m

Read More

Ads for purpose, product topped Q2’s most empowering ranking

Dive Brief:

  • Frito Lay’s “It’s About People” spot ranked No. 1 on Ace Metrix’s list of the most empowering ads of Q2 2020, according to findings shared with Marketing Dive.
  • Tide’s “Get It Clean” ranked No. 1 on Ace Metrix’s list of the most “prodtastic,” a metric that looks at when the product advertised generates an emotional response from viewers.
  • The ads that stood out most during the quarter either focused on purpose or product, according to the findings. Interestingly, 37% of ads examined during the quarter ranked high on the empower metric, a significant uptick against a 12.5% historic
Read More

Ford’s Bronco lineup returns with custom video play across Disney networks

Dive Brief:

  • Ford Motor Company is working with Disney on what the automaker describes as the first prime-time product reveal leveraging the media company’s cable, digital and streaming networks. Ford will introduce its Bronco lineup of SUVs during the first commercial break on ABC, ESPN and National Geographic after 8 p.m. ET on July 13, per an announcement.
  • Each network will show a customized three-minute video about the Ford Bronco, and Disney’s Hulu streaming service will show all three shorts the following day. The videos mark the first time that Disney CreativeWorks, the entertainment giant’s in-house creative agency, has
Read More

Report: Nike drops digital media agency Razorfish

Dive Brief:

  • Nike has dropped its digital media agency, Publicis Groupe’s Razorfish, according to a report in MediaPost citing sources close to the situation.
  • The athletic gear brand is not looking for a new partner and could instead be building its own in-house agency, according to the report.
  • The brand spent more than $82 million on digital media in the U.S. last year, per Kantar data cited by MediaPost.

Dive Insight:

The news that Nike has exited its business relationship with Razorfish coincides with a broader push by the brand to simplify its internal cost structure while doubling down on

Read More