Campaign Trail: Visual refresh positions TBS as a genre-fluid network
Campaign Trail is our analysis of some of the best and worst new creative efforts from the marketing world. View...
Day: June 22, 2020
Samuel Adams celebrates Pride with GLAAD partnership, video series
Dive Brief: Beer brand Samuel Adams teamed up with nonprofit GLAAD for a new platform to celebrate the LGBTQ+ community...
Uncle Ben, Cream of Wheat chef and Mrs. Butterworth all under review for racist imagery
Dive Brief: Less than a day after PepsiCo announced it would be doing a complete rebrand of its Aunt Jemima...
Hilton CMO departs as hospitality giant cuts 22% of corporate workforce
Dive Brief: Hilton CMO Kellyn Smith Kenny is leaving the hospitality giant after two years, the executive announced in a...
Crisis management: How two DTC brands found success in the midst of a pandemic
Knix's swimwear launch wasn't supposed to go this way. The brand, which started out selling leakproof underwear, had grand plans...
How Britain could become home to a new Hong Kong
Hong Kong's 'one country, two systems' status is gravely under threat. Local dissatisfaction is so great that even last October, a...
our consumer champion explains your rights
In such a situation, holiday companies would be obliged to provide assistance and information to travellers, which may involve arranging...
‘If we don’t bid, or don’t win, then Camelot UK will cease to exist’
In reality, there were genuine fears that Britain had fallen out of love with the lottery. Railton’s job was simple:...
How China’s Goldwind is taking over the turbine world
The Xinjiang Wind Power Company, a forerunner to Goldwind, used $3.2m (£2.5m) from the Danish government to purchase 13 wind...
Sunak considers VAT cut as Darling calls for action to kickstart economy
The Chancellor is considering a temporary reduction in VAT to help kickstart the economy amid mounting calls for further government action....
